The number plate 1D was bought for a record £352,000 at auction yesterday.

Tycoon Nabil Bishara won it in fierce bidding and plans to put it on his wife’s Bentley.

His £352,411 offer beats the previous £254,000 best for a DVLA sale, set by 51NGH in 2006. The DVLA’s Damian Lawson said after the auction in Claverdon, Warks: “We’re absolutely over the moon.”

Britain’s priciest car reg is F1, bought privately for £440,625 in 2008 by Afzal Kahn of Bradford, West Yorks.

2010 Car Number Plates

We’re now just over a month away from the introduction of the 2010 number plate on all new cars hitting the road after the beginning of March.

While the excitement surrounding the introduction of new number plates may go over some people’s heads, during the past few years a real demand has grown for personalised plates, with some selling for an absolute fortune at auction.

Music legend Elton John’s former number plate ELT 70N recently went up for auction for just under £1,000, but that’s nothing compared to the £113,815 one crazy person (in the nicest sense) shelled out on a 1 HRH number plate auctioned by the DVLA at the beginning of 2009. And even that has some way to go to surpass £254,000 paid to take ownership of the 51 NGH plate.

You can advertise your registration number on our site for a one off payment of only £99 inc VAT. This means that we will promote your registration and professionally handle the transfer process once a buyer is located. You do not pay us any commission, we simply charge an administration fee to list your number at the start and the registration is then advertised at the figure you require until sold. If you are unsure about the market value of your number, please leave the 'Price Required' box blank and we will advise you by email of the ideal selling price.

Registration Number Auction Bidding Service. Why not let us take the strain. We can bid on your behalf upto a pre-arranged figure based on actual market values, avoiding the pitfalls of 'auction fever' and paying too much.

Our years of experience assure you of a professional service at all times. We can keep you informed during the auction by telephone so you will always know how the bidding is going.

Within the UK itself there are currently two numbering and registration systems: one for Great Britain, which is administered by the Driver and Vehicle Licensing Agency (DVLA), and one for Northern Ireland, administered by the Driver & Vehicle Agency (DVA): both have equal status.

The first series of number plates were issued in 1903 and ran until 1932, using the series A 1 to YY 9999. The letter or pair of letters indicated the local authority in whose area the vehicle was registered, for example A – London, B – Lancashire, C – West Riding of Yorkshire. In England and Wales the letter codes were initially allocated in order of population size (by the 1901 census) whilst Scotland and Ireland had their own sequences incorporating the letters "S" and "I" respectively, which were allocated alphabetically: IA = Antrim, IB = Armagh, etc. When a licensing authority reached 9999, it was allocated another two letter mark, but there was no pattern to these subsequent allocations as they were allocated on a first come first served basis. There are three interesting anomalies where a zero has been issued – The Lord Provost of Edinburgh has S 0 and his Glasgow counterpart has G 0 while the official car of the Lord Provost of Aberdeen has RG 0. In addition the Lord Mayor of London has the registration LB 0.

For your protection and to ensure a fair and professional service, we are members of The Institute of Registration Agents and Dealers (MIRAD).

Our office can be contacted by email or by telephone on 01482 628 628 or by pOst to Image Registration Marks, PO Box 123, Hessle, HU13 0YJ.

'The 1 CUE cherished Number offers a unique chance to show the world you are at the top of your game' Bruno Morris of Image registrations told us.

Cherished numbers are a great investment and now is the perfect time to start your collection.