Even in the early days, people recognised the significance and enjoyment brought by owning a prestigious or personalised number plate and often kept them within the family for many years. Their significance is often highly personalised to their owners. Some like to have a registration that originated in their local area, some are attracted to owning their own initials and others enjoy the fun of a word based registration mark.

As popularity grows, the prices reached for the most expensive plates are always increasing. As of 2008, the record price for a number plate is £397,500 paid at auction in September by an anonymous buyer for the plate S 1. This was originally owned by Sir John H A MacDonald, the Lord Kingsburgh and was Edinburgh's first ever number plate. Car design entrepreneur Afzal Kahn paid £375,000 on 25 January 2008 for F 1 previously owned and sold by Essex County Council and affixed originally in 1904 to the Panhard et Levassor of the then County Surveyor. £330,000 was spent on M 1, sold at auction in Goodwood on 7 June 2006.

For the motorist who has everything, including a sense of humour! – Reg Plate Special Cherished number plate dealer Image Registrations are offering a unique opportunity for the savvy motorist to show they have the vehicle, the reg plate and a sense of humour! The East Yorkshire based company are marketing the ultimate reg plate to make a tongue in cheek statement.

car registration VUL 64R is offered for sale at £3395, a snip compared to the ‘phantom’ or ‘hummer’ it may well end up displayed on.

“We think this registration plate will appeal to clients who have all the toys and appreciate the fun aspect of this unique reg number plate” said Bruno Morris at Image Registrations. He went on to say “the plate reads so well as it is almost a prefect spelling of vulgar!”.

VUL 64R can be purchased now through Image Registrations, online at www.Image-Reg.com or by telephone on 01482 627 628.

Cherished Number Auction Listing Now Online

The cherished registration auction listing is now available online at the Image Reg website.

Prices are still subdued so its a perfect time to invest in cherished plates.

We also offer a bidding service so why not let us take the strain for you and have over 13 years of experience at hand.

Contact us now to find our more, 01482 627 628.

As a company we sponsor sporting events such as the 'White Gold Cup', and many local events for clubs, charities and schools.

We also sponsor the Generation FMX freestlye motocross team.

So let the experts take the stress out of buying or selling your registration mark. Why not browse this site, and if you need any further assistance, we are on hand from 9am until 7pm Monday - Saturday, 10am - 4pm Sunday.